About Us

about us

Founded in 2012, Advangent is a British agency that helps western companies set up and manage their e-commerce and digital marketing operation in China. Our services also include marketing strategy, market research/analysis and marketing entry. We work closely with a number of leading Chinese e-commerce platforms such as Tmall, JD, Vip and etc. We are a certified Tmall Partner (TP).

We have worked with our partners around the world, including La Poste, Unilever, Phillips, Penhaligon’s, Aromatherapy Associates, FYT & Co, Weekend Offender, Duck and Cover, Cupid Media, Flow MMA and Drowsy Emperor. We have experienced teams both in the UK and China, our headquarters is based in London.
about us-china office


Our Qualifications:

  • 2012: Selected as Top 5 TP for food category
  • 2013: Chosen for the first “Jingdong Bang” service provider
  • 2014: Invited to join Tmall Global service as one of the first Tmall Global service partners
  • 2015: Listed on E-expertise Bank database with UK Trade & Investment (UKTI) as an official business partner

Tmall qualiifcations